On-site search engine optimization can come in two stages, the first stage being initial optimization. The aim is to create each page of your web site so that it tells the search engines exactly what it is about through the use of semantic HTML. At this stage we are shooting in the dark, since we don't know exactly what people are searching for to find your products and services. However, we use a number of tools we have available to us to guess what keywords people are searching for. It also takes a certain amount of common sense, e.g. if your web page is selling organic plums it would be highly probable that you would like it to be optimized for the keyword 'organic plums'. It is possible to increase the amount of keywords a web page is optimized for, which is carried out in the second stage of on-site search engine optimization.

The second stage of on-site search engine optimization involves reviewing what people are searching for to find your web site and to try and push your site into other markets that have become apparent are worth targeting. Realistically, you can only optimize a page so much for multiple keywords/phrases without weakening the other search terms and making the page read like a shopping list. However it is possible to optimize a page for a myriad of search terms using off-site optimization.

Off-site search engine optimisation is the main focus for all good SEO consultants in the modern search engine marketplace. You can make off-site optimization work without any on-site optimization, but the results are much better when the two are coupled. If you have been on the internet for a few years, it may be that your site already has some off-site optimization that has happened naturally. This is a phenomenon which we can harness using a method known as link baiting. It is probably the most effective type of long-term SEO. We have dealt with some companies that have had a surprisingly good off-site optimization without actually doing anything. Whereas other have been on the internet for years, spent large amounts of money on conventional advertising and were as good as invisible on search engines.

Whether you already have a good presence on search engines, have struggled for years to get anywhere or have a brand new site that hasn't even been indexed we can help.

The service is quite simple and it works like this:

• You tell us what keywords you want to appear on page one of Google for
• We give you a price for the keywords and may also suggest a few others
• You choose the keywords you would like to have optimized

You don't pay us a penny until your site has appeared on page one of Google for your selected keywords

If you would like more information or a quote mail us on info@developmen.in